Admittedly, there's far more to building an effective website than simply choosing aesthetically-pleasing colors and typefaces; developing compelling, well-written copy and other interesting content; and offering easy navigation. While there's no doubt these are always important criteria, have you ever considered visitors' eye patterns, and how they read information on a given page? No? Not to worry...not many clients or companies we've worked with over the years have, either. Until now...
Nowadays, marketers are giving much more thought to these dynamics. Why? Because ers are fickle, and u So what can be done to facilitate quick interactions, simple navigation, and returning users? Check out this outstanding infographic, courtesy of Crazy Egg and Single Grain, which offers these tips and insights:
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